News
The Grit Game Announces Merger with Senne Sales, Bringing Decades of Industry Expertise
The Grit Game, the fastest-growing manufacturer’s representative firm in the swimming pool
and backyard leisure industries, has merged with Senne Sales, an agency with over 44 years of
multi-line selling experience within the pool & spa industry. This merger unites Senne Sales’
deep-rooted industry knowledge and The Grit Game’s innovative, forward-thinking approach,
creating a powerhouse team committed to delivering exceptional service and expertise.
Founded in 1980 by Tod Senne in Norcross, GA, Senne Sales has built a legacy of success
through consistency and dedication. With a history of leadership roles in pool associations and multiple “Rep of the Year” awards, Senne Sales has become a trusted name in the industry.
Former owner Gary Thomas, who has led Senne Sales since 2015, joins The Grit Game as Vice
President of Sales. His nearly 30 years of experience will further strengthen The Grit Game’s
commitment to supporting manufacturers and customers alike.
Joining the team alongside Gary are Jonathan Stancil, covering North and South Carolina, and
Carl Cullers, who will manage Georgia and East Tennessee. Carl also serves as the current
president of the PHTA Manufacturer’s Rep Council, adding further credibility and leadership to
Team Grit.
“This merger allows us to tap into decades of experience and relationships that only time in the industry can bring,” said Laci Davis, co-owner of The Grit Game. “We’re excited to build on
Senne’s incredible foundation and offer even greater value to our clients.”
With over 20 seasoned professionals, many with decades of experience, The Grit Game is
poised to offer both new and existing customers unparalleled expertise and service. The
combination of Senne Sales’ legacy with The Grit Game’s innovative strategies ensures clients
will continue receiving the industry-leading support they expect, while benefiting from fresh
insights and resources.
About The Grit Game
Founded by Johnny and Laci Davis, The Grit Game is a rapidly growing
international manufacturer’s representative firm in the swimming pool and backyard leisure
industries. With a value-added proposition of keeping a limited line card, The Grit Game prides itself on delivering exceptional results for manufacturers across the U.S. and Canada.
News
AquatiCare™: Proactive Pool Maintenance You Can Count On
AquatiCare™ is Landmark Aquatic’s newly enhanced preventative-maintenance program, built to keep your water safe, your systems reliable, and your downtime low. Customized service plans align with each facility’s unique needs, covering equipment inspections, routine maintenance, and precise chemical care. Water is your business; staying on top of it is ours. We get ahead of issues before they surface, so your water is ready for anyone, anytime.
With AquatiCare™ facilities get technicians that are factory trained, Certified Pool Operators (CPOs) that also receive continuous, certified training so technicians stay current on industry standards, safety protocols, and the latest technological advancements. AquatiCare™ also offers in-depth maintenance of chemical, deck and mechanical items to help extends equipment life, optimize water consumption, and create a more sustainable operation. AquatiCare™ packages are fully customizable, with maintenance visits scheduled to align with a facility’s specific needs.
Landmark Aquatic is a premier provider of commercial aquatic facility design, construction, and maintenance, with more than six decades of industry leadership. Serving clients nationwide, Landmark delivers construction-led solutions supported by its CPO-certified AquatiCare maintenance team, ensuring excellence “for the life of your pool.” Committed to the full lifecycle of every facility, Landmark prioritizes long-term partnerships while adapting to client needs through exceptional service, operational excellence, and forward-thinking solutions.
For more about Landmark Aquatic visit www.landmarkaquatic.com
More information contact:
News
RB Retail & Service Solutions adds DocuSign to Software
RB Retail & Service Solutions now offers DocuSign as an integrated feature in their pool and spa industry business software. This electronic signature and agreement platform lets you send, sign, and manage documents securely online, instead of using paper contracts. Integrated directly within the RB system so staff can work with contracts and request signatures without exiting the POS software. Allows users to send contracts (e.g., sales agreements, financing forms, service waivers), track status, send reminders and easily pull signed contracts attached directly to the customer. Provides security and compliance with encrypted documents and detailed audit trail.
RB Retail & Service Solutions provides point of sale and business management solutions for pool & spa and chimney & hearth retailers. The software was specifically designed with those industries in mind, taking into consideration the features that would be of most importance to those business owners. RB is a highly experienced and trusted authority in the industry and its software boosts profitability, competitiveness, work/life balance of owners and employees, efficiency, and the ability to make more informed, data-driven decisions about their business.
RB Retail & Service Solutions software was created over 20 years ago by a pool and spa professional to handle the diversity and complexity of the pool and spa retail, service, and construction business. Our software is continually enhanced, and further developed with suggestions and input from hundreds of pool and spa dealers throughout the United States and Canada. Call to schedule a demo.
To learn more or to schedule an online demo, call or visit their website:
(866) 933-9099
Monroeville, PA
News
BSquared offers New Free Standing Sunledge
BSquared Pools offers a new freestanding sunledge that can be added to any outdoor living space! The new Free Standing Sunledge is a patent-pending product that gives consumers the benefits of a sunledge without the need for having a pool! Manufactured from the same pool-strength polypropylene panels used in its pool kits, this ‘plug-n-play’ solution can be used independent-of or in-combination-with a pool. Interior measures 72” x 82” with 235 gallons of water. Gentle overflow waterfall. Accommodates various pool loungers. Made in USA.
419-708-9631
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