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Celebrating Women Entrepreneurship: Why This Detroit Business Owner Decided to Invest in Pool Scouts

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Picture of Nora Farhat of Pool Scouts

Nora Farhat is a shrewd businesswoman with a simple principle when it comes to
ownership: “My philosophy is if I’m using a service and there isn’t one in my community,
I’ll start it myself,” Farhat said. That’s what has led to her success today, as the owner of
Pool Scouts service in Detroit. The 50-unit pool cleaning franchise, owned by Buzz
Franchise Brands, is Farhat’s second investment under the Buzz umbrella.
Farhat also owns one location of British Swim School, another Buzz franchise with
200-plus locations that provide swimming lessons for children. She has been running
her swim school for seven years and also owns a Mathnasium tutoring center. Always
eager to fill any gap she notices in a market, Farhat, who works with her husband, Neil,
jumped at the opportunity to open a Pool Scouts unit in addition to her two others.


“After a few years, I was looking to expand my brand. I look at things I use myself and try
to align it with a brand that provides it at a high level of quality,” Farhat said. “We own
our own pools as well, so we were seeing a struggle and a cycle of very few players and
an unprofessional level of service. People need to be able to rely on the service and
prices.”


“We’ve had such a great experience with Buzz Franchise Brands, and we know what
we’re getting with them,” Farhat said. “Buzz provides so much guidance and support on
operations and marketing. The quality of support can’t even compare to other
franchises; I appreciate it so much.”


“I’m a real big believer in owners being hands-on and that every business can work if
you’re willing to roll up your sleeves and ask yourself the hard questions,” Farhat said. “I
knew I could take on a new project. I’m strong enough of an operator that I knew I could
execute it. We did really well right off the bat with British Swim School, and I hope to
emulate that with Pool Scouts. Our goal is to provide a high-quality service. That’s
always number one, and money is secondary because it naturally follows.”


The startup costs for a Pool Scouts franchise ranges from $70,950 to $88,350. To learn
more about franchising with Pool Scouts, visit https://poolscoutsfranchise.com/.

5/5 - (2 votes)

Marianne Trusty is a Press Correspondent for the pool & spa industry. A published author and social media influencer reaching over 20 million people around the world each day. Contact Marianne about publishing op-editorials, breaking pool news and press releases at [email protected].

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AquatiCare™: Proactive Pool Maintenance You Can Count On

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AquatiCare™ is Landmark Aquatic’s newly enhanced preventative-maintenance program, built to keep your water safe, your systems reliable, and your downtime low. Customized service plans align with each facility’s unique needs, covering equipment inspections, routine maintenance, and precise chemical care. Water is your business; staying on top of it is ours. We get ahead of issues before they surface, so your water is ready for anyone, anytime.

With AquatiCare™ facilities get technicians that are factory trained, Certified Pool Operators (CPOs) that also receive continuous, certified training so technicians stay current on industry standards, safety protocols, and the latest technological advancements. AquatiCare™ also offers in-depth maintenance of chemical, deck and mechanical items to help extends equipment life, optimize water consumption, and create a more sustainable operation. AquatiCare™ packages are fully customizable, with maintenance visits scheduled to align with a facility’s specific needs.

Landmark Aquatic is a premier provider of commercial aquatic facility design, construction, and maintenance, with more than six decades of industry leadership. Serving clients nationwide, Landmark delivers construction-led solutions supported by its CPO-certified AquatiCare maintenance team, ensuring excellence “for the life of your pool.” Committed to the full lifecycle of every facility, Landmark prioritizes long-term partnerships while adapting to client needs through exceptional service, operational excellence, and forward-thinking solutions.

Join United Aqua Group

For more about Landmark Aquatic visit www.landmarkaquatic.com

More information contact:

[email protected]

1-888-871-2887

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RB Retail & Service Solutions adds DocuSign to Software

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RB Retail & Service Solutions now offers DocuSign as an integrated feature in their pool and spa industry business software. This electronic signature and agreement platform lets you send, sign, and manage documents securely online, instead of using paper contracts. Integrated directly within the RB system so staff can work with contracts and request signatures without exiting the POS software. Allows users to send contracts (e.g., sales agreements, financing forms, service waivers), track status, send reminders and easily pull signed contracts attached directly to the customer. Provides security and compliance with encrypted documents and detailed audit trail.

RB Retail & Service Solutions provides point of sale and business management solutions for pool & spa and chimney & hearth retailers. The software was specifically designed with those industries in mind, taking into consideration the features that would be of most importance to those business owners. RB is a highly experienced and trusted authority in the industry and its software boosts profitability, competitiveness, work/life balance of owners and employees, efficiency, and the ability to make more informed, data-driven decisions about their business.

RB Retail & Service Solutions software was created over 20 years ago by a pool and spa professional to handle the diversity and complexity of the pool and spa retail, service, and construction business. Our software is continually enhanced, and further developed with suggestions and input from hundreds of pool and spa dealers throughout the United States and Canada. Call to schedule a demo.

To learn more or to schedule an online demo, call or visit their website:

(866) 933-9099

Monroeville, PA

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BSquared offers New Free Standing Sunledge

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BSquared Pools offers a new freestanding sunledge that can be added to any outdoor living space! The new Free Standing Sunledge is a patent-pending product that gives consumers the benefits of a sunledge without the need for having a pool! Manufactured from the same pool-strength polypropylene panels used in its pool kits, this ‘plug-n-play’ solution can be used independent-of or in-combination-with a pool. Interior measures 72” x 82” with 235 gallons of water. Gentle overflow waterfall. Accommodates various pool loungers. Made in USA.

www.BSquaredPools.com

419-708-9631

5/5 - (1 vote)

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