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“Parenting Hack” TikTok Video Puts Children At Risk of Drowning

A TikTok video shown as a “parenting hack” is raising alarms with pool safety experts.

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"Parenting Hack" TikTok Video Puts Children At Risk of Drowning

A video gone viral on TikTok caught the attention of the National Drowning Prevention Alliance (NDPA), which is sending a cautionary message to parents.

In the video, which is presented as a “Parenting Hack,” a mom suggests placing a playpen in a body of water as a way for both parent and child to enjoy the deep end of a lake or pool, “without having to worry about our little ones.” After being flagged by Tik Tok and many users, the video was removed, however not before having gone viral with several hundred thousand views and shares.

@niky.mamamd The only pool/water hack there is is being with your child at ALL times when they are in or near water. #pediatrician #poolsafety #poolsafetytips #summersafety #kidsafety ♬ original sound – Niky.mamaMD

As many in the U.S. prepare to enjoy the busiest water recreation season of the year, and with child drowning rates at historic highs, NDPA is raising a red flag to parents to ignore this irresponsible and dangerous advice.

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Said Adam Katchmarchi, Ph.D., Executive Director, NDPA, “We implore all parents to disregard this message, and not put playpens in any body of water. This is not a recommended water safety measure and could put a child at an increased risk of drowning.”

To keep a child safe from drowning, NDPA recommends adhering to the Five Layers of Protection. Added Katchmarchi, “Drowning is fast and silent and can happen in as little as 30 seconds with no sound. Backyard pools, ponds, canals, lakes, rivers, and other manmade and natural water features that surround homes can be dangerous if the five layers of protection are not in place.”

Developed by NDPA with input from pediatricians, epidemiologists, and aquatics education professionals based on best practices in drowning prevention, the Five Layers of Protection to help prevent child drowning include barriers and alarms, supervision, water competency, use of lifejackets and other approved floatation devices, and emergency preparedness. No one practice should ever be used in isolation. To learn more about how to prevent drowning, visit NDPA.org/Layers

The CDC states that drowning is the single leading cause of death among children ages 1-4, and the second leading cause of injury-related death for children up to age 14. According to reports from cities and towns across the U.S., childhood drowning rates have been steadily on the rise since 2019. In 2021, the number of child fatalities due to drowning was equal to as many as 11 school buses of children or almost 18 children per week. In addition, the Centers for Disease Control and Prevention (CDC) reports that for every (one) fatal child drowning, another seven receive emergency department care for a non-fatal drowning.

About the National Drowning Prevention Alliance The mission of the National Drowning Prevention Alliance is “Elevating awareness to educate, advocate, innovate, and equip to prevent drowning.” NDPA seeks to reduce the incidence of drowning by creating a united alliance to address the single leading cause of death among children ages 1 to 4. To learn more, visit ndpa.org.

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Marianne Trusty is a Press Correspondent for the pool & spa industry. A published author and social media influencer reaching over 20 million people around the world each day. Contact Marianne about publishing op-editorials, breaking pool news and press releases at [email protected].

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AquatiCare™: Proactive Pool Maintenance You Can Count On

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AquatiCare™ is Landmark Aquatic’s newly enhanced preventative-maintenance program, built to keep your water safe, your systems reliable, and your downtime low. Customized service plans align with each facility’s unique needs, covering equipment inspections, routine maintenance, and precise chemical care. Water is your business; staying on top of it is ours. We get ahead of issues before they surface, so your water is ready for anyone, anytime.

With AquatiCare™ facilities get technicians that are factory trained, Certified Pool Operators (CPOs) that also receive continuous, certified training so technicians stay current on industry standards, safety protocols, and the latest technological advancements. AquatiCare™ also offers in-depth maintenance of chemical, deck and mechanical items to help extends equipment life, optimize water consumption, and create a more sustainable operation. AquatiCare™ packages are fully customizable, with maintenance visits scheduled to align with a facility’s specific needs.

Landmark Aquatic is a premier provider of commercial aquatic facility design, construction, and maintenance, with more than six decades of industry leadership. Serving clients nationwide, Landmark delivers construction-led solutions supported by its CPO-certified AquatiCare maintenance team, ensuring excellence “for the life of your pool.” Committed to the full lifecycle of every facility, Landmark prioritizes long-term partnerships while adapting to client needs through exceptional service, operational excellence, and forward-thinking solutions.

For more about Landmark Aquatic visit www.landmarkaquatic.com

More information contact:

[email protected]

1-888-871-2887

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RB Retail & Service Solutions adds DocuSign to Software

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RB Retail & Service Solutions now offers DocuSign as an integrated feature in their pool and spa industry business software. This electronic signature and agreement platform lets you send, sign, and manage documents securely online, instead of using paper contracts. Integrated directly within the RB system so staff can work with contracts and request signatures without exiting the POS software. Allows users to send contracts (e.g., sales agreements, financing forms, service waivers), track status, send reminders and easily pull signed contracts attached directly to the customer. Provides security and compliance with encrypted documents and detailed audit trail.

RB Retail & Service Solutions provides point of sale and business management solutions for pool & spa and chimney & hearth retailers. The software was specifically designed with those industries in mind, taking into consideration the features that would be of most importance to those business owners. RB is a highly experienced and trusted authority in the industry and its software boosts profitability, competitiveness, work/life balance of owners and employees, efficiency, and the ability to make more informed, data-driven decisions about their business.

RB Retail & Service Solutions software was created over 20 years ago by a pool and spa professional to handle the diversity and complexity of the pool and spa retail, service, and construction business. Our software is continually enhanced, and further developed with suggestions and input from hundreds of pool and spa dealers throughout the United States and Canada. Call to schedule a demo.

To learn more or to schedule an online demo, call or visit their website:

(866) 933-9099

Monroeville, PA

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BSquared offers New Free Standing Sunledge

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BSquared Pools offers a new freestanding sunledge that can be added to any outdoor living space! The new Free Standing Sunledge is a patent-pending product that gives consumers the benefits of a sunledge without the need for having a pool! Manufactured from the same pool-strength polypropylene panels used in its pool kits, this ‘plug-n-play’ solution can be used independent-of or in-combination-with a pool. Interior measures 72” x 82” with 235 gallons of water. Gentle overflow waterfall. Accommodates various pool loungers. Made in USA.

www.BSquaredPools.com

419-708-9631

5/5 - (1 vote)

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