Press Releases
Premier Pools and Spas Opens Locations in Virginia Beach, VA, and Lubbock, TX
PPAS is the largest pool builder in the world. They’ve won numerous awards, including the Association of Pool & Spa Professionals (APSP) International Award of Excellence for Design. Premier was recently recognized as one of the top 500 franchises in Entrepreneur’s Franchise 500®.
The President of Premier Franchise Management, Aaron Gurley, is proud to announce the owners of each location: John Witte & Chip Rudolph in Virginia Beach and Kevin Romero in Lubbock.
Premier continues building its reputation for innovative design and excellent customer service with these new additions. And it all begins with an in-home consultation where Premier works with each client to bring their backyard vision to life without going over budget.

“As we continue to grow, we invite you to explore the opportunity we are presenting you with.”
~ Paul Porter, founder
Premier began offering franchise opportunities in 2014 to like-minded entrepreneurs with high standards for quality and value. If you’re interested in owning a Premier franchise, please visit premierpoolsfranchise.com or call (844) 366-2102.
Virginia Beach, VA | Owner: John Witte & Chip Rudolf
After visiting PPAS in California, John and Chip discovered that Premier aligned with their values and entrepreneurial spirit. They decided to seize the opportunity and establish a family business to pass down to future generations.
John Witte has been in advertising and sales since 1996. He worked as an Account Executive for the Virginia Pilot Newspaper, Local Sales Manager for WVEC (ABC), and Director of Local Sales for WTKR News 3 (CBS). Chip Rudolf is the President of Rudolf Construction and formerly the Director of Preconstruction with KBS, VP of Construction with Advantis, and Project Managers with Armada Hoffler Construction.
John Witte and Chip Rudolf are local guys who love Virginia Beach are eager to serve their community. John graduated from Old Dominion University with a BS in Business Administration. John is married to Wendy, and they have two boys–Luke and Ethan. Chip Rudolf is a Graduate of Virginia Tech in Building Construction. He is married to Christy, and they have three children–Carley, Chase, and Cobe.
Lubbock, TX | Owners: Kevin Romero
Before joining the Premier family, Kevin Romero spent 15 years owning and operating a custom home building business where he built pools alongside the homes he constructed. Kevin’s knowledge of the construction industry and his attention to detail make him an ideal candidate to represent Premier Pools & Spas in Lubbock, Texas. “I chose Premier because of their business model, which inspires growth across many markets, including fiberglass and pool service.”
Kevin and his wife, Lacy, have two children. Their son, Kase, plays football at Lubbock Cooper. Their daughter, Preslee, loves to play basketball. Kevin and Lacy grew up in the Lubbock area and attended Texas Tech University.
About Premier Pools & Spas
Founded in 1988, Premier Pools & Spas (PPAS) has a reputation for first-class results within the customer’s budget.
Owner/CEO Paul Porter and his son, Brian Porter, hosted season 7 of the DIY TV show Pool Kings, where they built ten spectacular pools.
PPAS builds and services swimming pools and spas for homeowners across the country.
News
AquatiCare™: Proactive Pool Maintenance You Can Count On
AquatiCare™ is Landmark Aquatic’s newly enhanced preventative-maintenance program, built to keep your water safe, your systems reliable, and your downtime low. Customized service plans align with each facility’s unique needs, covering equipment inspections, routine maintenance, and precise chemical care. Water is your business; staying on top of it is ours. We get ahead of issues before they surface, so your water is ready for anyone, anytime.
With AquatiCare™ facilities get technicians that are factory trained, Certified Pool Operators (CPOs) that also receive continuous, certified training so technicians stay current on industry standards, safety protocols, and the latest technological advancements. AquatiCare™ also offers in-depth maintenance of chemical, deck and mechanical items to help extends equipment life, optimize water consumption, and create a more sustainable operation. AquatiCare™ packages are fully customizable, with maintenance visits scheduled to align with a facility’s specific needs.
Landmark Aquatic is a premier provider of commercial aquatic facility design, construction, and maintenance, with more than six decades of industry leadership. Serving clients nationwide, Landmark delivers construction-led solutions supported by its CPO-certified AquatiCare maintenance team, ensuring excellence “for the life of your pool.” Committed to the full lifecycle of every facility, Landmark prioritizes long-term partnerships while adapting to client needs through exceptional service, operational excellence, and forward-thinking solutions.
For more about Landmark Aquatic visit www.landmarkaquatic.com
More information contact:
News
RB Retail & Service Solutions adds DocuSign to Software
RB Retail & Service Solutions now offers DocuSign as an integrated feature in their pool and spa industry business software. This electronic signature and agreement platform lets you send, sign, and manage documents securely online, instead of using paper contracts. Integrated directly within the RB system so staff can work with contracts and request signatures without exiting the POS software. Allows users to send contracts (e.g., sales agreements, financing forms, service waivers), track status, send reminders and easily pull signed contracts attached directly to the customer. Provides security and compliance with encrypted documents and detailed audit trail.
RB Retail & Service Solutions provides point of sale and business management solutions for pool & spa and chimney & hearth retailers. The software was specifically designed with those industries in mind, taking into consideration the features that would be of most importance to those business owners. RB is a highly experienced and trusted authority in the industry and its software boosts profitability, competitiveness, work/life balance of owners and employees, efficiency, and the ability to make more informed, data-driven decisions about their business.
RB Retail & Service Solutions software was created over 20 years ago by a pool and spa professional to handle the diversity and complexity of the pool and spa retail, service, and construction business. Our software is continually enhanced, and further developed with suggestions and input from hundreds of pool and spa dealers throughout the United States and Canada. Call to schedule a demo.
To learn more or to schedule an online demo, call or visit their website:
(866) 933-9099
Monroeville, PA
News
BSquared offers New Free Standing Sunledge
BSquared Pools offers a new freestanding sunledge that can be added to any outdoor living space! The new Free Standing Sunledge is a patent-pending product that gives consumers the benefits of a sunledge without the need for having a pool! Manufactured from the same pool-strength polypropylene panels used in its pool kits, this ‘plug-n-play’ solution can be used independent-of or in-combination-with a pool. Interior measures 72” x 82” with 235 gallons of water. Gentle overflow waterfall. Accommodates various pool loungers. Made in USA.
419-708-9631
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